What Is A Click Through Rate And Why Does It Matter?

March 25, 2011
Brendan Egan

A click through rate is simply the percentage of people who click on an advertisement or search engine result. To get this percentage, we simply take the number of people who click on the link and divide this by the … Continue reading

What Is Organic Traffic?

March 24, 2011
Brendan Egan

Organic traffic is a popular term among search engine marketing or search engine optimization firms. But the reality is most people just don’t understand exactly what organic traffic is. Organic traffic used to be traffic that was sent to your … Continue reading

With Higher Competition In Search Engines, Is SEO Really Worth The Costs?

March 23, 2011
Brendan Egan

Think back to the last thing you searched for on Google. The last thing I searched for was “Chicago Restaurants”. Most people never notice this, but if you look right below where you type the search term, there is a … Continue reading

The Problem With Facebook Ads And How To Fix It

March 23, 2011
Brendan Egan

Anyone who uses Facebook ads I hope I have your full, undivided attention! There are some serious problems with Facebook ads. And no, we aren’t talking about technical problems that their IT guy can fix by tweaking a code. We … Continue reading

Five Reasons Why Your Small Business Needs Search Engine Optimization (SEO)

March 22, 2011
Brendan Egan

So you found this article because you want to learn more about why your small business needs search engine optimization. First let me tell you a little about why I am writing this article–I am a small business owner who … Continue reading

What Exactly Is The "Google Dance"?

March 22, 2011
Brendan Egan

You’re probably wondering how in the world can a search engine dance…Well, you’d be surprised at how much “dancing” actually does go on in search engines. And no, we aren’t talking about ballroom dancing. The “Google Dance” can occur really … Continue reading

A 30 Minute Marketing Routine Every Small Business Owner Should Be Doing

March 20, 2011
Brendan Egan

Marketing can be extremely difficult for small business owners and often gets pushed onto the backburner or set aside for tomorrow. However, this is mostly because most small business owners don’t know the most time effective methods and tools to … Continue reading

Top 5 SEO Myths Of All Time

March 18, 2011
Brendan Egan

Each and every single time a new niche arises, hundreds if not thousands of myths are born with it. No matter how many times these myths are proved wrong, they seem to never disappear! SEO is not an exception–there are … Continue reading

The Difference Between Long Tail Keywords & Short Tail Keywords

March 16, 2011
Brendan Egan

The first part to any successful small business SEO campaign is proper keyword research and analysis. Most SEO companies bypass this critical step or put way too little effort into finding keywords that you company can realistically rank for on … Continue reading

Google Algorithm Changes 2011

March 13, 2011
Brendan Egan

As we talked about in our last post, Why SEO Is Extremely Challenging For Small Business Owners, Google makes changes to their ranking algorithm hundreds of times per year, but makes large changes usually every few years. In just the … Continue reading

We Go The Extra Step To Help You
Grow Your Business

Whether you need a new website, want to launch a digital marketing campaign, or just need a consultant to talk to,
we're here to help. Fill out the form below and let's get started today!

captcha